Freshly Pressed – to a WordPress Blogger, it is like winning the lottery. It puts your little blog on the Freshly Pressed Home Page, and that brings thousands of readers to your door.
What are your chances of being Freshly Pressed? I think you have – well, I’m not sure what your odds are, but there are about 50 posts chosen from approximately 59,000,000 posts written each month. That is an awful lot of posts to choose from, which is why being selected has a lot to do with luck.
The Freshly Pressed posts are chosen by reviewing the Tags that you add to your posts. These tags are gathered up and displayed on tag pages which link back to the posts. Certain tags are chosen from these pages, I guess, and the posts with those tags are the ones that will be reviewed. There will still be an awful lot of posts to choose from, so they are weeded out by picking the ones with clever headlines. What is clever? That is a tricky question. I know what I think is clever, but I don’t know what the Freshly Pressed Editor thinks is clever.
The clever headline posts have to pass a content test and be Typo Free. I don’t know what the criteria is here, but I have seen some Freshly Pressed posts that I’d like to correct with a big red pencil, so there is obviously some latitude.
If the content is good, then they would like you to Include Images (original or properly credited). But this isn’t a hard and fast rule either, I don’t think. I’ve seen Freshly Pressed blogs that had no images, or images without any obvious credit.
I’ve seen Freshly Pressed blogs that came from brand new bloggers, and ones from bloggers who had a million views. So I don’t think size and audience figure into being chosen.
50 Freshly Pressed posts a week times 52 weeks is 2600 posts in a year. That does not mean, however, that there are 2600 different bloggers. For some reason, once you have been Freshly Pressed once, this honor seems to follow you like a lost puppy dog.
Update 2015: The WordPress Daily Post recently discussed ‘The Dark Side of Freshly Pressed‘. My take from this article, and the comments that were left: 4 people pick the Freshly Pressed posts; they have some favourite bloggers, which is why some are Freshly Pressed many times (the record is apparently 16 times); Freshly Pressed is going to be replaced by an online magazine called Discover.
I think there are too few resources (staff people) doing the picking, which might explain why the whole thing has come to resemble the work of a High School ‘In’ Group.